Global ticketing giant Ticketmaster will partner with the Heavy Music Awards for a third consecutive year, stepping up their involvement to act not only as Official Ticketing Partner, but also for the first time as sponsor of the Best Festival category.
Having been involved with the HMAs since 2018, this agreement sees a significant step up in support for the scheme, and will once again provide market-leading ticketing support for the event on Thursday 21 May 2020.
Bonita McKinney, Ticketmaster’s Business Development Manager – Music & Festivals, said, “From alt to prog and the heaviest of the heavy, metal and rock has always been massively important to us at Ticketmaster.
“This was our 16th year working with Download Festival and also saw us working with venues and promoters Fuel Rock Club, Sin City, Marshall Live and Damnation Festival to name a few. It really meant a lot to us when Slipknot got number one back in August as we’ve worked with their team for a while, and continue to champion heavy artists such as Black Futures, Holding Absence, Vukovi and Yungblud across our discovery platforms.
“We are really excited to be sponsoring the Heavy Music Awards for a third year, and look forward to celebrating the achievements of this loyal and passionate industry.”
Heavy Music Awards co-founder Dave Bradley said, “Ticketmaster have been a wonderful partner of the HMAs for a long time now, so it’s great to be welcoming them back in a significantly expanded role for 2020. Ticketmaster’s team are incredibly passionate about pushing the rock and metal cause on the biggest stage. It’s a real privilege to work alongside them for HMA20.”
The Best Festival category was won by Bloodstock Open Air in 2019 (pictured above), with Download Festival and Hellfest Open Air picking up the award in 2017 and 2018 respectively.
Public voting for the fourth annual Heavy Music Awards will open on 12 Feb 2020.