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Primordial Radio Partner with HMA20 for Best UK Breakthrough Band

Acclaimed rock and metal station Primordial Radio has signed up as category sponsor for the Heavy Music Awards 2020, lending its support to Best UK Breakthrough Band.

Having made huge waves in the alternative music scene since their inception in 2017, the entirely ad-free station has built a community united by a love of music – in their own words “owned and built by the community it serves” – with a hugely passionate team catapulting the brand forward at an incredible rate.

Primordial Radio’s Pete Bailey said, “The parallels of values between Primordial Radio and the Heavy Music Awards has been getting stronger every year. We love their commitment to supporting new music and putting fans at the forefront of the decision-making process. It’s an honour for us to be a part of the HMAs 2020, see you in May!”

The HMAs’ Dave Bradley said, “We were so happy to have the Primordial team broadcasting from the HMAs in 2019 – with their very own Shorty even making a short term loan to our red carpet team for the evening – so it means the world to us that they would see fit to ramp up their involvement in the awards so significantly for 2020. This is a really exciting partnership which further underlines our commitment to pushing emerging artists to our extensive global audience.”

You can find out more about Primordial Radio – and get full, FREE access to the station for a whopping three months, right here.

PPL Returns as Official Music Licensing Partner for HMA20

Music licensing organisation PPL has returned for the Heavy Music Awards 2020, once again in the role of Official Music Licensing Partner.

Sarah Mitchell, Director of Member Services at PPL, said, “It is a pleasure to once again support The Heavy Music Awards. Rock music is a hugely influential genre and has been for decades, producing talented performers and artists who are supported by an equally talented wider industry. We are again looking forward to celebrating the significant contribution they make to UK music – not just those who may be shortlisted, but all those who help make the genre what it is today.

PPL has become increasingly important to the industry as it works tirelessly to collect money for tens of thousands of performers and record companies, and this partnership is geared towards helping those who may be missing out on what’s rightfully there’s by focusing on exactly what PPL does, and how.

Founded in 1934, the company licenses recorded music in the UK when it is played in public or broadcast and ensures that revenue flows back to its members. These include both independent and major record companies, together with performers ranging from emerging grassroots artists through to established session musicians and influential festival headliners.

Co-founder of the Heavy Music Awards, Andy Pritchard, said, “We are proud to be working alongside the great team at PPL for a fourth consecutive year. The work they do is so vital, it is a real honour to help spread the word on their behalf, to help artists and record labels recover funds that they didn’t know they were due. With our increased B2B focus for HMA20, we’ll be working hard to connect PPL with as many artists and their teams as we can across the heavy music landscape.”

Click here for more information about PPL.

BIMM Returns as Official Education Partner for HMA20

Europe’s largest provider of contemporary music education, the British and Irish Modern Music Institute (BIMM) is set to return for a fourth year as the Official Education Partner of the the Heavy Music Awards.

The partnership will once again see students from BIMM taking an active role in the HMAs process – work experience at the Heavy Music Awards offices, working as part of the HMAs team at the event itself, and building their contacts through meetings with a host of individuals from all corners of the industry.

Leo Nicholas, BIMM’s Head of Industry Liaison and Careers, said, “BIMM Institute is proud to be the Education Partner of the Heavy Music Awards, supporting them for the fourth consecutive year. The benefits of our connection between our students and the awards over the years have been fantastic and we see these grow year on year.”

Heavy Music Awards co-founder Andy Pritchard said, “It means a huge amount to us that we are able to continue our partnership with BIMM. The students who have been part of the programme previously have brought a wealth of knowledge, enthusiasm and ideas which have unquestionably shaped the HMAs – and we’re proud to say those students remain closely linked with the awards today.

“These students are already taking roles in the industry and will clearly go on to great things, so we’re excited to see what new ideas this year’s students can bring to the party, while offering them whatever help we can to find their path in music.”

Find out more about BIMM here.

Amazon Music Unveiled as HMA20 Headline Sponsor, Upset Announced as Media Partner

Amazon Music has been unveiled as the headline sponsor for the Heavy Music Awards 2020, taking place on Thursday 21 May at London O2 Kentish Town Forum. Now in its fourth year the HMAs have continued to grow exponentially, recognising talent across the entire creative landscape in the rock and metal communities – including artists, events, producers and photographers; culminating with a raucous fan focused celebration, which is now considered an integral part of the live music calendar.

This is the first year that the Heavy Music Awards have partnered with Amazon Music, which, as a part of their commitment to the genre, will see the streaming giant play an active role in promoting the HMAs to a huge audience – hosting the Official HMA20 Playlist on Amazon Music Unlimited and curating exciting digital content. As well as being the headline sponsor, Amazon Music will also sponsor the coveted ‘Best Album’ award category.

Andy Pritchard of the HMAs said, “With the Heavy Music Awards now in its fourth year and establishing itself as an event with significant international reach, we are proud to welcome Amazon Music as our headline sponsor for 2020. Their approach is progressive and their team is engaged with what makes heavy music great, and we could not be more excited to get started on our plans for the event in May.”

Upset Announced as Media Partner

Upset MagazineThis week the awards have also announced their first media partnership with UK rock and alternative outlet Upset Magazine. With a perfectly aligned audience, aesthetic and ethos the brands go hand-in-hand and can look forward to a new level of visibility in 2020.

Upset’s Stephen Ackroyd said, “We’re delighted to be working alongside the HMAs for 2020. Over the past few years it has established itself as a key date in the scene, so it’s impossibly exciting for Upset to come on board to help celebrate the brightest and best artists from the louder end of the spectrum.”

Dave Bradley, HMAs co-founder said, “Upset have been blazing a trail as one of the most exciting publications in rock for some time, and importantly for us they back that up with real integrity, which is the most valuable currency for any art.

“Both Amazon Music and Upset Magazine support heavy music in a way that is built on respect and a desire to effect positive change, which aligns with our own mission, and which will allow us to push harder to new audiences than ever before.”

See more: Amazon Music | Upset Magazine

Young Photographer of the Year 2020 Winner Announced

The winner of the fourth annual Heavy Music Awards Young Photographer of the Year competition is Dani Willgress.

Following several thousand votes for the six finalists, Dani took the victory for this image of Yungblud at O2 Academy Brixton in November.

 

Yungblud by Dani Willgress

Yungblud by Dani Willgress

 

Dani will now have the chance to be mentored by legendary rock photographer Paul Harries at an exclusive London photoshoot.

You can follow Dani on Instagram here.

Moshhh Return as Official Content Partner with Heavy Music Awards

Acclaimed media studio Moshhh has returned as Official Content Partner for the fourth annual Heavy Music Awards.

The Margate-based organisation have been making waves with filmed content for the likes of While She SleepsHolding Absence, Chapter & Verse, Anavae and Delaire, The Liar, and will once again work closely with the HMAs team to bring interviews and live footage to fans throughout the evening as part of the HMAs’ digital-first approach for 2020.

Moshhh founder Charlie Ryan said, “It’s no secret that we LOVE heavy music, and that’s why we’re absolutely ecstatic to announce that we’re covering the Heavy Music Awards for a second year running! We can’t wait to bring you all the best bits from this years event!!”

HMAs co-founder Dave Bradley said, “Working alongside Moshhh in 2019 was an amazing experience, they’re a great team who understand completely what it is that makes a rock show such an exciting place to be. We are ecstatic to have them back on-board for 2020 to further push the HMAs out to what is a rapidly growing global audience.”

You can take a look at Moshhh’s clip of Loathe live at HMA19 below, and find out more about them here.

 

Young Photographer of the Year 2020 Finalists Announced

Now in its fourth year, the Heavy Music Awards Young Photographer of the Year competition has welcomed thousands of entries since 2017 from emerging amateur talents aged 16-21.

For the 2020 edition, revered lensman Paul Harries took the time to judge the entries, picking out his six favourites. The winner will then have the chance to be mentored by Paul at an exclusive London photoshoot.

The next part of the competition is down to you. Pick YOUR favourite and help to crown this year’s Young Photographer of the Year.

THE FINALISTS

Sky Buerhaus
Martha Fitzpatrick
George Girvan
James Kay
Josh Leveridge
Dani Willgress

Paul Harries – known around the world for a portfolio bursting with iconic images of artists including Nirvana, Muse, Green Day, Metallica, Biffy Clyro, Ozzy Osbourne, Iron Maiden, Slash, Bring Me The Horizon, Ghost, My Chemical Romance, Twenty One Pilots, Blink-182, Slipknot and countless more – said, “It’s a privilege to be asked to provide a short-list for the Young Photographer of the Year competition. I’m regularly asked for advice by budding young photographers so this is a great opportunity for me to edit for the most promising 16-21 year olds. I’m already looking forward to working with the winner on a shoot next year so I can offer advice, hopefully inspire, and perhaps share a few trade secrets.”

Click here to vote now

The Young Photographer of the Year competition has become hugely popular since its inception in 2017, and the winner of 2018’s contest, Eleanor Sutcliffe, became a full member of the HMA19 photo team, shooting the red carpet attendees and winners.

Skillet by Sky Buerhaus

Dream State by Martha Fitzpatrick

Woes by George Girvan

The Dangerous Summer by James Kay

Yungblud with We Are One by Josh Leveridge

Yungblud by Dani Willgress

Dead Simple Accounting Signs Up for HMA20

Highly-regarded financial experts Dead Simple Accounting have partnered with the Heavy Music Awards for 2020 as an Official Supporter.

The Reading based firm works closely with musicians, creatives, freelancers and small businesses to take the hassle out of finances, with a client list that speaks for itself – including the likes of Architects, Sylosis, TesseracT, SikTh and more – offering a full range of services relevant to every corner of the music industry: self-assessment tax returns, book-keeping, VAT returns, company formation, year ends, payroll, forecasting… Even mortgages.

DSA’s Director James Clayton – otherwise seen as guitarist in The Arusha Accord – has a musical background which means his team understands such music-centric subjects as PRS royalties, merch splits, record advances, multiple revenue sources, touring and subsistence rates. He said, “Loud music and beer you say? Count us in! We’re stoked to be supporting the 2020 HMAs: a very important part of the music calendar.”

HMAs co-founder Andy Pritchard said, “Obviously it can be easy to look at the show on stage and forget about the very real behind the scenes challenges facing everyone who works in the music industry. Quality accounting can be the difference between being able to make a tour work, record another album or simply keep tabs on cashflow, it’s that important. You don’t have to look far beyond Dead Simple Accounting’s client list and reviews to know that they’re one of the best in the game. We’re proud to welcome them to the HMAs for the first time in 2020.”

Find out more about Dead Simple Accounting at their website.

Ticketmaster Returns to Sponsor Best Festival at HMA20

Global ticketing giant Ticketmaster will partner with the Heavy Music Awards for a third consecutive year, stepping up their involvement to act not only as Official Ticketing Partner, but also for the first time as sponsor of the Best Festival category.

Having been involved with the HMAs since 2018, this agreement sees a significant step up in support for the scheme, and will once again provide market-leading ticketing support for the event on Thursday 21 May 2020.

Bonita McKinney, Ticketmaster’s Business Development Manager – Music & Festivals, said, “From alt to prog and the heaviest of the heavy, metal and rock has always been massively important to us at Ticketmaster.

“This was our 16th year working with Download Festival and also saw us working with venues and promoters Fuel Rock Club, Sin City, Marshall Live and Damnation Festival to name a few. It really meant a lot to us when Slipknot got number one back in August as we’ve worked with their team for a while, and continue to champion heavy artists such as Black Futures, Holding Absence, Vukovi and Yungblud across our discovery platforms.

“We are really excited to be sponsoring the Heavy Music Awards for a third year, and look forward to celebrating the achievements of this loyal and passionate industry.”

Heavy Music Awards co-founder Dave Bradley said, “Ticketmaster have been a wonderful partner of the HMAs for a long time now, so it’s great to be welcoming them back in a significantly expanded role for 2020. Ticketmaster’s team are incredibly passionate about pushing the rock and metal cause on the biggest stage. It’s a real privilege to work alongside them for HMA20.”

 

 

The Best Festival category was won by Bloodstock Open Air in 2019 (pictured above), with Download Festival and Hellfest Open Air picking up the award in 2017 and 2018 respectively.

Public voting for the fourth annual Heavy Music Awards will open on 12 Feb 2020.

HMA Young Photographer of the Year Returns for 2020

The Heavy Music Awards Young Photographer of the Year competition is back for a fourth year to celebrate outstanding talent among young photographers in the rock and metal scene.

The 2020 edition will once again invite amateur photographers aged 16-21 to submit their images in the hope of snaring the prize. For 2020 we’re excited to announce that the winner will have the chance to be mentored by legendary rock lensman and HMA19 Best Photographer Paul Harries at an exclusive London photo shoot.

Paul will also be responsible for selecting the finalists, before the public is invited to cast their votes and decide the winner.

Paul Harries

Slipknot’s Corey Taylor, Babymetal and Bring Me The Horizon’s Oli Sykes – by Paul Harries

Paul Harries – known around the world for a portfolio bursting with iconic images of artists including Nirvana, Muse, Green Day, Metallica, Biffy Clyro, Ozzy Osbourne, Iron Maiden, Slash, Bring Me The Horizon, Ghost, My Chemical Romance, Twenty One Pilots, Blink-182, Slipknot and countless more – said, “It’s a privilege to be asked to provide a short-list for the Young Photographer of the Year competition. I’m regularly asked for advice by budding young photographers so this is a great opportunity for me to edit for the most promising 16-21 year olds. I’m already looking forward to working with the winner on a shoot next year so I can offer advice, hopefully inspire, and perhaps share a few trade secrets.”

Enter Shikari by Dan Mills

The winning shot from YPOTY 2019 – Enter Shikari by Dan Mills

The Young Photographer of the Year competition has become hugely popular since its inception in 2017, and the winner of 2018’s contest, Eleanor Sutcliffe, became a full member of the HMA19 photo team, shooting the red carpet attendees and winners.

Heavy Music Awards co-founder Andy Pritchard said, “YPOTY has become one of the most fun and exciting elements of the HMAs each year – the quality of the photographs we receive is astounding, and we’re incredibly proud to be able to offer this platform to those who will undoubtedly be at the vanguard of heavy music photography in years to come. Having Paul Harries involved for 2020, a genuine legend of the scene, is a real honour.”

Entry for YPOTY20 is open now this location.

For 2020, entrants are asked to submit two photos.

To be eligible, you must be aged 16 to 21 on the date entry closes – 18 December 2019.

Finalists will be announced on 20 January 2020, when public voting will also open. The vote will close on 31 January 2020. The winner will be announced 5 February 2020.

Young Photographer of the Year 2020

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