Guitar string maker D’Addario has become an Industry Supporter of the Heavy Music Awards 2018.

Few can claim 17th century Renaissance Italy as the birthplace of their family start-up. Yet, nearly 400 years and nine generations later, D’Addario & Co. proudly continues to do so.

The family-owned firm – which counts Evans Drumheads, ProMark Drumsticks and PureSound Snare Wires among is portfolio of brands – has grown to become one of the world’s leading players in guitar string manufacturing.

D’Addario’s range of electric string products include NYXL, XL Nickel, XL ProSteels, EXP Nickel, XL Half Rounds, XL Pure Nickel and XL Chromes.

Brent Hinds and Bill Kelliher of HMA18 finalists Mastodon, Ashley Purdy (Black Veil Brides), Charlie Benante (Anthrax), Phil Collen (Def Leppard), Richard Fortus (Guns N’ Roses), Richie Sambora (Bon Jovi) and Scott Middleton (Cancer Bats) are among the artists officially playing D’Addario.

Matt Hickman, European Marketing Manager at D’Addario, said: ” We are always seeking new ways to inspire musicians, the HMAs are a great testament to this with an event that highlights the dedication and musicianship within the genre!

Iain Johnson, co-founder of the Heavy Music Awards, said: “We are delighted to have D’Addario involved the HMA18 and very much look forward to working with them.

“In recent years D’Addario has grown to become a major force and has very close connections with the heavy music scene.”

To check out D’Addario’s latest range of products click here  daddario.com

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